Paul Sturgess

Campaign Monitor and Web Standards support in HTML email

Campaign Monitor, our email newsletter manager of choice, will soon be launching a dedicated website to help fight the case for Web Standards support in HTML email.

Support for web standards in email clients is terrible and took a large step backwards with the release of Microsoft Outlook 2007.

Campaign Monitor have had enough. They are starting a movement to convince Web Designers and Developers to stop trying to persuade their clients to use text-based email and take the issue to the email client vendors to encourage them to improve their support for web standards.

They are currently putting together a baseline for standards support with the aid of the web community. The aim is to create a simple acid test that makes it easy to see if an email client supports this baseline, much like WaSP’s Acid2 test, that is used as a guide to test web standards in browsers.

This is exactly the kind of action we at Kyan like to see and Campaign Monitor will certainly be getting our full support.

Tags: website

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Comments: 2

Dynamics
commented on

I support but did not understand exactly if Microsoft Outlook 2007 support them?

battery
commented on

I have the same problem using the NormalEmail template and even when I use the 2007 QuickStyle template - Outlook 2007 drops the numbers and the bullets anless I reattach the template/Quickstyle - which is a hassle for everyday operators. Any ideas how I can get the bullets and numbers to 'stick' in Outlook 2007? Would adding the HTML to the Template or QuickStyle template work? I am using HTML in Outlook, not RTF - would it be hidden to the general user?

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